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Clever magazine ad by Oral-B

Consumers are beaming after Oral B’s latest simple yet effective print campaign

With the magazine spread only showing the woman’s smile, Oral B strategically placed a promotional coupon for a free box of Oral B dental floss between the pages of the magazine to represent something stuck between the women’s teeth.

Consumers can remove the coupon showing perfectly clean teeth, producing the same satisfaction when flossing with their products.

With the reward of a free box of dental floss, it’s enough to make anyone smile.

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